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Experiences for everycar buyer’s journey
As car customers have become smarter and more connected, they have also become more demanding
And that means each phase of the automotive customer life cycle – from pre-purchase through ownership to ownership transition – will present new opportunities and challenges including:
- Media are fragmented and vast. How does a manufacturer or retailer communicate to attract new customers?
- Data is abundant. How does a manufacturer analyze the mountains of customer data to understand who is in the market or what types of vehicle the top prospects are looking for?
- High expectations. Are your dealers delivering the right customer experience for each individual? Or, are they still stuck in the “one experience fits all” mode?
- Relevant communications. How does a manufacturer or dealer manage and tailor the rapidly expanding communication channels to meet the preferences of different customers while also understanding which offer is the right one to entice a customer to repurchase?
TeleTech helps manage the automotive customer life cycle by leveraging data to drive profitable acquisition and retention, and deliver a superior customer experience. Our solutions help clients develop a multichannel engagement strategy that connects online customers to dealers and OEMs, and engages prospects with targeted outbound campaigns featuring relevant new leasing and buying offers. With customized learning solutions, we help create more motivated employees by designing an employee-focused knowledge base to better answer customer inquiries. Our analytics capabilities deliver a 360-degree view of customers and their vehicles to lift customer satisfaction scores and increase Customer Lifetime Value. And, our technology solutions help clients integrate platforms to optimize online/web service and telematic communication to improve engagement and reduce costs to serve.
We deliver automotive customer experienceacross four practices:
Automotive Recall Management
Automotive Recall Management Recall Analytics, Omnichannel Customer, Communication Technology, On Demand Inbound, Recall Inquiry Management, Multichannel Marketing, Recall Repair Campaigns, Safe Haven Data Integration
Customer Lifecycle Strategy
Customer Lifecycle Strategy Automotive Customer Touch Point Mapping, and Strategy Design, Customer Loyalty Campaigns, Predictive Modeling, Marketing Analytics Services
Growth and Retention
Growth and Retention Repurchase Sales, Off-lease Renewals, Dealer Services and, Appointment Setting, Retention Program Design
Auto Customer Services
Auto Customer Services Premium Brand Vehicle Connected Services, Owner Registration and Enrollment, Dealer Parts Inventory Assistance, Warranty Claims Assistance, Technical Assistance, for Diagnostic Services, Dispute Resolution Assistance