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Pat McCaffrey - Senior Vice President, Healthcare and Government Solutions
Articles by this author
Three Search Engine Optimization (SEO) Tips to Jumpstart Your Marketing Campaign
January 23, 2015
The days of one-to-many marketing in the healthcare and pharmaceutical industries are long gone. Just like in other industries, healthcare companies are increasingly putting consumers at the center...
Ten Things to Ask Yourself About Healthcare Patient Experience Technology
October 13, 2014
Healthcare is a deeply personal experience between patients, physicians, pharmacists, and health insurers. Because of the intimate nature of medical treatment, patients often develop trusting...