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Making Social Media Count: How to Turn Social CRM from an Experiment to a True Business Practice That Transforms Your Customer Experience
Social media and digital collaboration technologies are transforming the customer experience landscape, and creating new opportunities and challenges. Are you ready?
The white paper, “Making Social Media Count: How to Turn Social CRM from an Experiment to a True Business Practice that Transforms Your Customer Experience,” helps business leaders understand social CRM inside and out.
Learn what social CRM is and what it is not
Find out how to craft a successful social CRM program
Understand the three customer interaction channels that impact social CRM
Get tips to drive social CRM results and increase ROI
Learn how to build more brand evangelists
Hear how business leaders use social CRM to save money and enhance efficiency
Walk away with a proven three-step social CRM approach
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