Making Social Media Count: How to Turn Social CRM from an Experiment to a True Business Practice That Transforms Your Customer Experience



Social media and digital collaboration technologies are transforming the customer experience landscape, and creating new opportunities and challenges. Are you ready?



The white paper, “Making Social Media Count: How to Turn Social CRM from an Experiment to a True Business Practice that Transforms Your Customer Experience,” helps business leaders understand social CRM inside and out.


Learn what social CRM is and what it is not

Find out how to craft a successful social CRM program

Understand the three customer interaction channels that impact social CRM

Get tips to drive social CRM results and increase ROI

Learn how to build more brand evangelists

Hear how business leaders use social CRM to save money and enhance efficiency

Walk away with a proven three-step social CRM approach


Download the White Paper:

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