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Five Key Strategies for Digital-First Engagement

When there’s an app for everything, how do businesses stand out?Brands face increasing competition for keeping customers engaged on a crowded digital landscape. And in a world where a...

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The Next Step in Mobile Banking: Frictionless Service

Thanks to the rise of virtual wallet technologies and person-to-person payment (P2P) systems, 2015 was a transformative time for banking institutions. As consumers’ pleas for improved mobile...

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Lessons Learned: Four Retail Trends for 2016

The holiday rush may be over, but retailers shouldn’t rest for too long. The next holiday season will be upon us before you can say “bargain hunter.” Therefore, now is a great...

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Connecting the Dots on Customer Engagement

In 2014, eMarketer reported that just 8 percent of major retailers offered a fully synchronized customer care experience between their offline and online channels. Today, retailers are finally...

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Navigating the Future Retail Customer Journey

On the path to success, it’s often hard for companies to find their footing. Retailers must travel an especially rough road as they race to keep pace with technological innovation. Because...

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Three Tech Trends That Will Impact Customer Experience in 2016

By now, most business leaders are aware that customer experience matters, and that success will be defined by the ability to exceed customer expectations. In fact, Gartner reports that 89 percent...

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Four Questions to Ask Before Launching a Customer Experience Strategy

Marketers know that winning customers is only half the battle; retaining them includes a slew of other challenges. It often takes only one negative experience to lose a customer. But given that...

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Three Tips for Delivering on Customers’ Mobile Expectations

Consumers are tethered to their mobile devices. Nearly a third of all Americans admit they can't live without their mobile phones. Mobile has become a preferred channel for personal and...

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Banks Must ‘Branch’ Out to Reach Millennial Consumers

Despite numerous roadblocks on the path toward adulthood, Millennials have finally come of age, gaining increased buying power along the way. But, as Millennials begin to make an indelible impact...

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What’s Stopping Retailers from Implementing iBeacon Technology?

Despite lackluster smartwatch sales, Apple’s innovations typically set the precedent for the industry. But, in 2013, the tech giant launched another tool that has yet to see widespread...

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