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It's no secret that companies able to differentiate around the customer experience are miles ahead of the competition. And as 2015 approaches, the pursuit for great customer experiences will continue to hit the gas pedal. In this month's issue of Dialogue, take a look at how customer expectations are evolving, and discover tips for keeping pace.
Fifty-eight percent of marketers are using at least nine channels to interact with customers. However, few are able to turn the streams of customer data into actionable insights. This month's issue of Dialogue, discover best practices for using customer data to create better engagements with customers and generate bottom line growth.
By 2015, the public cloud services market is forecasted to exceed $180 billion. Yet despite this growth, research proves that companies are increasingly facing roadblocks when it comes to deploying their cloud computing initiatives. This month's edition of Dialogue takes a look at what’s new in cloud technology, and explores best practices for successful implementation.
Today's customers are using multiple channels – phone, internet, mobile, social media – to interact with the brands with which they do business. This month's edition of Dialogue shows the strategies and technologies that companies are using to seamlessly engage customers across all devices and channels.
Over the years, speech technology and the analytical processes that drive its evolution have helped provide companies insight into the customer mindset. This month, Dialogue takes a close look at how companies can optimize these capabilities in order to drive decisions and strengthen customer relationships.
The digital marketing space is evolving with breakneck speed, keeping companies on their toes as they grow to meet customer demand. In this month's edition of Dialogue, the strategies that will help marketers keep pace while driving richer engagement and higher ROI.
New digital channels are connecting customers and businesses around the world, regardless of location. In this month's edition of Dialogue, we explore the strategies and technologies that companies across the globe are using to engage customers from other geographies.