2016 Holiday Retail Readiness Plan



7 Powerful Ways to Blend Digital and Physical Shopping Experiences



The holiday season is the most important revenue generator for retailers. But, due to changing customer preferences and expectations, retailers have struggled to reach their goals in recent years. In fact, research shows that 2015 holiday sales were 3.7 percent below forecasted growth.1

In this eBook, learn what retailers can do to impress their customers and make their holiday sales sparkle this upcoming season, including:


Raising mobile stakes

Creating frictionless digital and in-store experiences

Adopting social commerce

1National Retail Federation

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