Contact Centers Remain an Essential Communication Tool

Friday, August 03, 2012

Despite advances in social media and digital technology, contact centers remain an essential tool for keeping customers informed.

TD Bank recently announced that it will open a contact center in Greenville, Florida, with the goal of improving its customer service. Workers will answer customer questions on everything from loan rates to account problems. The jobs have been in high demand as the company had more than 4,000 applicants so far, according to Greenville Online. TD Bank plans to add 1,400 jobs over the next three to four years.

Contact centers are a cost effective tool that opens lines of communication with consumers. Providing access to trained staff can let firms quickly answer questions and provide information about products or services. State governments have even come to rely on contact centers to handle public health issues

Following an outbreak of Influenza at a state fair, the Indiana Department of Health set up a contact center to address residents concerns. The center will be a part of the state's efforts to educate the public on symptoms and proper procedures that can prevent the spread of the illness. The cases of influenza were linked to pigs being shown at the fair.