Investment in Talent Reinforces Commitment to
High-Growth Marketing and Analytics Business
ENGLEWOOD, Colo.--(BUSINESS WIRE)--May. 23, 2012-- Revana™, a
subsidiary ofTeleTech Holdings, Inc.(NASDAQ: TTEC) and a leading
provider of technology-enabled commerce solutions, announced today
that it has appointed seasoned sales leaderMatt Rosenbergto serve
as its Chief Sales Officer.
Mr. Rosenberg will be responsible for leading Revana's worldwide
sales efforts and accelerating demand for the company's data-driven
commerce solutions. His focus will be on building strategic
relationships that enable clients to maximize their revenue
potential particularly from fragmented hard-to-reach markets such
as consumer, small and medium business, education and public
sector.
"We are thrilled to have Matt join the executive team. His
industry acumen, proven sales experience and track record of
further accelerating high-growth businesses will be instrumental in
helping Revana continue its superior growth," saidJudi Hand,
president of Revana. "Matt's background in strategic selling will
enable us to bring our powerful value proposition to an expanded
audience of potential clients."
Mr. Rosenberg joins Revana fromServiceSource
International(NASDAQ: SREV), a cloud-powered service revenue
management provider, where he formerly served as senior vice
president of strategic sales. Prior toServiceSource, Mr. Rosenberg
served as vice president at Visage Mobile and held senior director
roles atVividence and PeoplePC, Inc.
Mr. Rosenberg received his Bachelor of Arts degree in Political
Science, with Honors, fromIndiana University. He also has a Juris
Doctorate fromNorthwestern University School of Law.
ABOUT REVANA
As a recognized leader in technology-enabled revenue generation
solutions, Revana, formerlyDirect Alliance Corporation, helps top
brands navigate and profit from change. Built on an integrated,
data-driven, scalable framework, the Revana platform combines data
analytics with technology in a end-to-end sales and marketing
solution that adapts to customers' changing needs. Across every
channel, every day, Revana helps clients attract, earn and keep
their customers' loyalty.
Recognized by the Stevie® Awards as 2012 Sales & Customer
ServiceSM Provider of the Year, Revana serves clients
across a variety of countries and industries, including
communications and media, high technology, online advertising and
retail, automotive, financial services and healthcare. Utilizing
the latest technology and best practices, Revana provides
integrated sales and marketing solutions for lead generation,
customer acquisition, onboarding, lifecycle digital marketing,
analytics, account management and retention. These solutions enable
highly recognized brands to maximize market coverage and customer
engagement among consumer, small and mid-size businesses, education
and Public Sector. Founded in 1993, Revana is headquartered in
Tempe, Arizona and employs more than 2,000 people in U.S., Canada,
Philippines, Brazil and Australia. It is a wholly owned subsidiary
of TeleTech Holdings, Inc., a top Global Outsourcing 100® provider
recognized by the International Association of Outsourcing
Professionals (IAOP). For additional information, visit
www.Revana.com or call 800.656.5827
ABOUTTELETECH
For nearly 30 years, TeleTechand its subsidiaries have helped
the world's most successful companies design, build, grow and
manage superior customer experiences across the customer lifecycle
in order to drive shareholder value. As the go-to partner for the
Global 1000, the TeleTechgroup of companies delivers
technology-based solutions that maximize revenue, transform
customer experiences and optimize business processes. From
strategic consulting to operational execution, our more than 41,000
employees drive success for clients in the communications and
media, financial services, government, healthcare, technology,
transportation and retail industries. Our companies deliver
award-winning integrated solutions in support of
customer innovation,
revenue generation,
technology innovation,
enterprise innovation,
learning innovation and
strategic management consulting. Through the TeleTech Community
Foundation, the company leverages its innovative leadership to
ensure that students in underserved communities around the globe
have access to the tools and support they need to maximize their
educational outcomes. For additional information, please visit
www.teletech.com.

Source:TeleTech Holdings, Inc.
TeleTech Holdings, Inc.
Investor Contact
Karen Breen, 303-397-8592
or
Media Contact
Jeanna Blatt, 303-397-8507