TeleTech Selected for Multiyear Agreement with Leading Financial Services Firm

TeleTech(R) OnDemand(TM) Advanced Desktop Tools Deployed for Marketing Representatives

ENGLEWOOD, Colo., Feb. 28 /PRNewswire-FirstCall/ -- TeleTech Holdings, Inc. (Nasdaq: TTEC), a leading global business process outsourcing (BPO) provider of customer management and transaction-based processing solutions, today announced that a Fortune 20 company in the financial services industry has chosen TeleTech to provide strategic marketing services for its credit card customers through 2009.

Under the multiyear agreement, TeleTech will offer inbound and outbound marketing support as part of a strategic partnership to drive growth in the client's credit card revenue services division and to further enhance customer retention and loyalty. Services will include support of privacy, fraud protection, and debt consolidation offerings and will be delivered using standard practices across multiple sites, increasing efficiency, volume, and service consistency.

"We were selected as a strategic partner by this leading financial services firm because of our understanding of their business objectives and our ability to develop and execute solutions that could address their goals," said Ken Tuchman, chairman and chief executive officer at TeleTech. "We look forward to impacting our client's growth opportunities, operational efficiencies, and their customers' experience as well as supporting a marquee brand with a legacy of world-class marketing."

The client chose the TeleTech(R) OnDemand(TM) hosted contact center solution to provide innovative technologies, from the unified agent desktop to quality and performance management. The advanced desktop improves the client's sales conversion rates using a sophisticated scripting tool, which adapts dynamically to customer interactions and identifies real-time opportunities to up-sell. TeleTech's agent performance and quality assurance tools deliver on-the-spot recognition and coaching back to the agents, improving delivery and enabling proactive alignment to the client's strategic business goals.

TeleTech, a leader in serving the financial services industry, brings together advanced technologies and human capital to deliver superior return on investment to clients through high value innovative solutions. TeleTech assists clients in becoming agile by transforming their infrastructure and business processes to optimize existing assets, control costs, and produce new revenue streams. In addition to financial services clients, TeleTech provides inventive solutions and results across five other industries.

About TeleTech:

TeleTech is a leading global business process outsourcing (BPO) company that provides a full range of front-to-back office outsourced solutions including customer management, transaction-based processing, and database marketing services. TeleTech's comprehensive solutions include fully managed, OnDemand services including infrastructure, software, and business intelligence. TeleTech's ability to deliver innovative solutions globally over a centralized and standardized delivery platform ensures a high quality, consistent customer experience enabling clients to increase revenue, improve profitability, and develop stronger customer relationships around the world. TeleTech is a valued partner for clients that include Global 1000 businesses and governments. Approximately 60 percent of TeleTech's revenue is generated internationally with services offered in 150 languages from nearly every continent on the globe. For additional information, visit www.TeleTech.com.

Forward-Looking Statements:

This press release may contain certain forward-looking statements relating to future results. The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking statements. These forward-looking statements are subject to risks and uncertainties that may cause TeleTech's and its subsidiaries' actual results to differ materially from those expressed or implied by such forward-looking statements, including but not limited to the following: the Company's belief that it's continuing to see strong demand for its services; estimated revenue from new, renewed and expanded client business; the belief that the prospects for new business remain strong; achieving the Company's expected profit improvement in its International operations; the ability to close and ramp new business opportunities that are currently being pursued with existing clients and potential clients; the ability for the Company to execute its growth plans, including sales of new products (such as TeleTech On Demand(TM) and TeleTech In Culture(TM)); to increase profitability via the globalization of its North American best operating practices; to achieve its year-end 2006 and 2007 financial goals and targeted cost reductions; the possibility of the Company's Database Marketing and Consulting segment not increasing revenue, lowering costs, or returning to historic levels of profitability; the possibility of lower revenue or price pressure from the Company's clients experiencing a downturn or merger in their business; greater than anticipated competition in the BPO and customer management market, causing adverse pricing and more stringent contractual terms; risks associated with losing or not renewing client relationships, particularly large client agreements, or early termination of a client agreement; the risk of losing clients due to consolidation in the industries we serve; consumers' concerns or adverse publicity regarding the products of the Company's clients; higher than anticipated start-up costs or lead times associated with new ventures or business in new markets; execution risks associated with performance-based pricing metrics in certain client agreements; the Company's ability to find cost effective locations, obtain favorable lease terms, and build or retrofit facilities in a timely and economic manner; risks associated with business interruption due to weather or terrorist-related events; risks associated with attracting and retaining cost-effective labor at the Company's customer management centers; the possibility of additional asset impairments and restructuring charges; risks associated with changes in foreign currency exchange rates; economic or political changes affecting the countries in which the Company operates; changes in accounting policies and practices promulgated by standard setting bodies; and, new legislation or government regulation that impacts the BPO and customer management industry. Please refer to the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-K for the year ended December 31, 2004 and Quarterly Report on Form 10-Q for the three months ended September 30, 2005, for a detailed discussion of factors discussed above and other important factors that may impact the Company's business, results of operations, financial condition, and cash flows. The Company assumes no obligation to update its forward-looking statements to reflect actual results or changes in factors affecting such forward-looking statements.

CONTACT: Investors, Karen Breen, Investor Relations, +1-303-397-8592,
or
Media, KC Higgins, Public Relations, +1-303-397-8325, both of TeleTech Holdings, Inc./