2016 Holiday Retail Readiness Plan

eBook

7 Powerful Ways to Blend Digital and Physical Shopping Experiences

The holiday season is the most important revenue generator for retailers. But, due to changing customer preferences and expectations, retailers have struggled to reach their goals in recent years. In fact, research shows that 2015 holiday sales were 3.7 percent below forecasted growth.1

In this eBook, learn what retailers can do to impress their customers and make their holiday sales sparkle this upcoming season, including:

  • Raising mobile stakes
  • Creating frictionless digital and in-store experiences
  • Adopting social commerce

1National Retail Federation

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